Manhattan Research is offering a very good white paper about the ins and outs of marketing pharma brands in digital environments. This is a must for people working in pharma as those Mr. Curiouses and Ms. Curiouses out there that are interested in ways to address absolutely fascinating marketing challenges.
Find it here.
The exact title of the white paper is: Catch the New Pharmaceutical Marketing Wave:
Trends & Strategies for Reaching Today's Healthcare Consumer.
Registration is required, and worth the info share.
Thanks for reading, and don't forget to write.
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