Tuesday, October 14, 2008

LeadVine: Your Connections Are Worth Money!



It's not what you know, it's who you know. That's the adage and its largely true. And a new service called LeadVine helps people get in touch with the folks they want to reach, and helps the connected make money by bringing people together.

This is how it works: You identify someone you want to know, and how much you want to pay for the connection. And someone who knows the connection gets in touch with you and gets the introduction done. The fee gets exchanged. Easy peasy.

Here's some text from their web site:

We help you find new customers

LeadVine is where you post sales leads you are searching for, list a referral fee, and have the community act as your sales force.
- Increase sales
- Outsource your sales process
- Lower marketing, advertising, and recruiting costs
- Did we mention all of this is free?

Make money by giving referrals

Do you come across information that is not valuable to you but valuable to someone else? Get paid for information that is at your finger tips.
- Earn easy money
- Leverage your existing network to help companies increase sales
- Make money for information you have at your fingertips
- Spend a minimal amount of time earning extra cash


Here's an example post:



Based upon the listings I found in the system, people appear to be using it for general connections -- not specific individuals. So, for example, the post above. It doesn't appear to be getting used to talk to John Smith EVP at Sun Microsystems or something. There are also a number of job posts that reward people for connecting companies to people with specific skill sets.

It's a cool model, and I think it shows a lot of promise.

Thanks for reading, and don't forget to write.

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