Following in the footsteps of the RIAA’s efforts against music file sharing, several game companies are reportedly pursuing thousands of UK citizens who have downloaded game software without paying. This according to a recent ARS Technica article.
Atari, Code masters, Topware, Reality Pump, and Techland are all participating in this wave of enforcement and crackdown.They are reportedly sending letter to 25000 pirates, demanding 300 pounds or else they’ll take them to court.
As broadband pipes get larger and larger, the threat of piracy on the gaming industry will grow still stronger. Expect more of this sort of quasi legal activity in the near future.
Thing is, though, our industry again finds itself in a dilemma – is diminishing the audience size of a piece of content the best way to monetize it?
Thanks for reading, and don’t forget to write.
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