Thursday, August 28, 2008

Odeo: Oh Dee Video



Have you discovered Odeo yet?

Oder offers the features of a social media platform, video search, bookmarking, broadcasting for channels, all in one very attractive and very easy to use site.

In short, Odeo offers a variety of functionalities for the true web videophile. Want to see something on a particular topic, like the elections, sports, or spirituality? Explore the videos by tag and channel. Searching for specific content? Well, you know the score there. See something great, index it for the community to see.

One of the advantages of this system versus say, YouTube, is that this covers a broader range of video content than just UGC. So for example, if you want an episode of SNL, you know that they get scraped off YouTube pretty fast, or indeed get filtered out before they even go up. But Odeo links you over to Hulu content, so they get the ad view and you get your content all in one place. They do this by embedding the various players in a common templated vid page.

They describe themselves thus:

Home to millions of audio & video episodes from thousands of podcasts and media sites across the web, Odeo.com is part search engine, part media directory, and part social network. Users can search & explore media channels covering just about any topic or area of interest – from automotive to technology, comedy to cooking, education to entertainment. With Odeo, it’s easy to subscribe to channels and be alerted when new episodes are published, save favorites & create playlists to share with friends.

We know from a variety of sources that there is a segment of the web -- between 10-20% of users -- who watch A LOT and I mean A LOT of video in a week. They fit that profile of the innovator/early adopter that is so often discussed online that I will refrain from wasting the electrons reviewing the stats here.

I would imagine that these people are going to be the ones who really populate this site with the content links and embeds that will make it even more useful and entertaining than it is now. In turn, they will, along with the rest of us, be the consumers of this rich and diverse content indexing offering.

I wasted about an hour -- or perhaps I should say productively utilized -- on the site when I made my first visit. As with sites like OMG, this one is very entangling. Every video takes you to another place with other great videos. It's like YouTube in that respect, though with significantly more pro content.

Give it a whirl. It's a goodie. While you're there, check out Kyle Piccolo: Comic Book Therapist.

Thanks for reading, and don't forget to write.

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