Monday, January 5, 2009

Ad Makers Post One: 0 to :30 In Less Time Than It Takes To Schedule a Kickoff Meeting

Our business is automating, like every other business. A host of companies have developed platforms and applications that make it easy to produce (at least)decent looking ads in very little time and at even less commitment in terms of dollars.

So who are these companies, and how do they differ? And what are the implications of this movement on the future of our industry? That's what this series of posts is about.

But I don't want this to be a broadcast. Tell me what you think about these solutions, or the larger category, by making comments on these posts. And if you work for one of these companies, tell me what YOU see as the implications. This is a fascinating phenom. Fascinating. Let's get some dialogue going about it here.

Thanks for reading, and don't forget to write.

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