White Paper Wednesdays: WOM WOM WOM!

A real noggin enricher on the value of word of mouth marketing for a rough economic time. From Agent Wildfire.

Word of Mouth - A Prescription for a Bad Economy

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White Paper Wednesdays: WOM

Another good white paper from Synovate Censydiam on WOM is available here. It's a bit long in the tooth, but still very valuable.

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