What's Up at Mofuse

A while back I did a post on Mofuse, the company that offers the opportunity for bloggers and others to create mobile version of their web presences in about 4 seconds. They are a C:SF client and the offering is wonderfully simple and effective.

Since that post, Mofuse has made its Pro level service, which used to have a monthly subscription fee, absolutely free. Among other things, pro service lets you monetize your mobile site via rev share with Mofuse.

Here's what Mashable had to say about that and the whys for the decision:

Earlier today, I received an email from PayPal, indicating that my MoFuse Professional account – which I use for powering a mobile version of my web site under my own domain – had been cancelled. Confused, I emailed David Berube, Chief Architect of MoFuse, who gave me the good news: MoFuse has decided to make its service free for everyone.

By eliminating professional accounts, MoFuse is looking to make their offering more attractive to publishers and also make a more aggressive play at the mobile advertising market. “We’ve been working on a targeted self-service mobile advertising network which you will see at the very earliest in Q4 of this year. This is a much better way for not only MoFuse to generate revenue, but for bloggers and advertisers as well,” says Berube.

The debut of free Pro service is one of the reasons why over 15,000 blogs and other sites have chosen Mofuse and currently offer .mobi sites through them.

So let's do the math. Easy, take about 4 seconds, free, offers an automatic ad rev share. And you don't have a Mofuse site for your blog because...

See a Mofuse site by clicking on the Mobile Friendly chicklet in the side bar at the top of this blog. Purty, hunh???

Thanks for reading, and don't forget to write.