Wednesday, December 10, 2008

PhoneTopp: Mobile Collaboration Made Simpler



Collaboration is a very hot business area. In fact, many are reporting that they expect desktop and mobile collaboration offerings will be as common as email in the years ahead. Check out these stats, taken from the Phonetopp web page:

Gartner estimates the web/audio collaboration market to be $5 billion today. In 2010, Gartner estimates web conferencing will be available to 75 percent of corporate users as standard facility alongside email, presence and calendaring.

The soft economy is going to drive even more interest in remote collaboration services, and Phonetopp is a company that works to seamlessly extend these services to smart phones.

One of the things that makes their service so interesting is their focus on making it so easy to use mobile videoconferencing. They've made a special effort to let people participate without going to web pages or other unnecessary steps.

Here's how they describe the value they bring to enterprises:

PhoneTopp will enable productivity improvements for the enterprise by delivering the essential collaboration services required to immediately connect people and information seamlessly from their smartphone. When commercially launched, PhoneTopp will first allow users to host or participate in a web meeting directly from their smartphone, through a simple click‐to‐collaborate approach that includes the ability to:

- Accept an invitation via text message to join a web conference
- Answer a phone call that launches an application to participate in the meeting, with no phone numbers or passwords to remember
- Navigate and zoom natively with integrated tools, including a PhoneTop
- Developed “mobile rewind” capability that allows users to independently go back within the presentation if they missed a slide


If there is validity in the Gartner data, and there usually is, its easy to see how this company will be able to grow and prosper now and in the future.

Phonetopp is soliciting emails for beta invites -- you probably wanna head over there and put yourself in the queue.

Thanks for reading, and don't forget to write.

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