Thursday, July 24, 2008

White Paper Thursdays: How to Tell a Story in a Presentation

I love this deck from a firm called Ethos3 that helps companies make better presentations. Don't click through the slides, press play and it auto runs. Three minutes of your life that may well make your future presentations the sort that motivate your audience and change the way people think.



I have bored all of the Catalystas with my beliefs about how a preso is like a story told around the campfire 25,000 years ago in a Neanderthal village. This preso is a much more complete view on the topic, though I think the analogy still applies. As humans we like stories -- it's engrained in us and it's the best way to communicate to us and get us to remember.

Thanks for watching, and don't forget to write.

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