I have been thinking a great deal about brand reputation management this week. One of the things I've found on the topic that I liked a lot was this piece by Will Beresford, Strategy Director at Beyond Analysis. Entitled "Social Netiquette for Brands, - A 10-Step Guide To Winning New Friends On the Social Web," it outlines -- you guessed it -- ten simple and telegraphic steps to better build and preserve your social aura online.
Check it out.
Thanks for reading, and don't forget to write.
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