Leichtman Research Group has reported that consumer satisfaction with their broadband ISP is quite high. Somewhat surprising given the fairly high churn rates iun that category, though churn certainly is lower than it used to be for dial-up.
- 72% of broadbansd subscribers give their provider an 8 out of 10 or better.
- The article also states that 24% of subscribers are interested in receiving faster access, and willing to pay for it.
Leichtman is the research deity of broadband, so you can take these finding to the bank.
Thanks for reading, and don't forget to write.
Jim
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