Friday, November 2, 2012

DIGITAL MARKETING NEWS FOR 11/2/2012

MAJOR COMPANIES
Amazon launches multiplatform game
LinkedIn revs up 81%!
Groupon stock below $4
Oprah thumbs ups MSFT Surface
START UPS
Crunchies nominations are open
BRANDS AND AGENCIES
Big cuts at MSLO
How cool is this sponsorship!
Obama dominates online
Great FEMA ad
Fascinating Amex Xbox alliance
RESEARCH
SCUTTLE
One man’s beef with Apple


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Wednesday, October 31, 2012

DIGITAL MARKETING NEWS FOR 10312012

MAJOR COMPANIES
FB Stock drops 4% amid employee share sell-off
Wall Street loves LinkedIn
Review of the MSFT Surface
Win 8 Ad Blitz swamps Twitter
New mobile apps for Pandora
EA cuts holiday quarter earnings forecast
STARTUPS
Read about Threadlife, a new social mobile video app
Waze goes social
BRANDS AND AGENCIES
Are digital titles at agencies on the way out?
Campbell’s names first CMO
Disney buying Lucasfilm
RESEARCH
Great social video stats

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Tuesday, October 30, 2012

DIGITAL MARKETING NEWS FOR 10-30-2012

MAJOR COMPANIES
BIG leadership changes at Apple
Google signs Warner to Google Play
Google debuts new tablets and phone
STARTUPS
ItsOn gets $15.5Mil
SEO firm Conductor scores $20Mil
BRANDS AND AGENCIES
Arby’s tries comparative viral
How advertising is redefined for Mobile
Pharma joining the social fray
RESEARCH
How Moms are using social


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Monday, October 29, 2012

DIGITAL MARKETING NEWS FOR 10-29-2012

MAJOR COMPANIES
Google cuts price of Nexus 7 to $199
First FB lockup expires
Retailers ramp up WIN 8 marketing
STARTUPS
Read about Pickie, the personal shopping app for iPad
Jento raises $8M for customer intel platform
BRANDS AND AGENCIES
Newell Rubbermaid gets new CMO
Scion focuses on entrepreneurs
Read about the Hot Pockets Snoop Dogg viral
Retailers spike email, mobile, social spending
Zenith retains Travelocity media
RESEARCH
86% of pubs to sell mobile ads in coming months


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Friday, October 26, 2012

DIGITAL MARKETING NEWS FOR 10262012

MAJOR COMPANIES
Microsoft Surface debuts
Apple misses earnings
Samsung ships twice as many phones as Apple in Q3
Bing launches election site allowing you to filter stories by POV
Apple streaming audio to launch in 2013
START UPS
Pinbooster launches pay-to-pin ad platform for Pinterest
BRANDS AND AGENCIES
Sprint posts loss as subs decline
Publicis growth slows
Interpublic posts disappoint quarter
RESEARCH
Half of UK shoppers will buy most holiday gifts online

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Thursday, October 25, 2012

DIGITAL MARKETING NEWS FOR 10-25-2012

MAJOR COMPANIES
Q3 loss at Zynga. Company puts hopes on real money gaming
Yahoo homepage redesign in the works
STARTUP
Online guidance company WalkMe raises $5.5Mil
Pinterest makes the top 50 sites!
AGENCIES AND BRANDS
Ad revenue falls again at NYT
GAP moves away from AOR model       
As Cadillac goes global, it is shifting dollars to digital
Holding company growth slows    
RESEARCH
SMBs shift share of spend toward digital

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Tuesday, October 23, 2012

DIGITAL MARKETING NEWS FOR 10-23-2012

MAJOR COMPANIES
iPad Mini debuts today
Y! revenue up 11%
Earnings call boosts Y! stock           
Analysts adjust expectations for FB
START UPS
Important new hires at Centro
Read about Chirpify the in stream commerce platform for Twitter and now Instagram
Info Army raises $17.3Mil for crowdsourced competitive intel platform
BRANDS AND AGENCIES
Aeropostale uses iPad displays to attract customers
RESEARCH
The state of mobile video
Digital movies gaining in popularity


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Friday, October 19, 2012

DIGITAL MARKETING NEWS FOR 10-19-2012

MAJOR COMPANIES
GOOG drops 8% as earnings disappoint
Interesting review of WIN 8
AOL launches cool web based email app
AMD misses earnings, plans 15% layoff
The “business” that is BING
STARTUPS
Check out Ubislate, the tablet for the 3rd world - $40!
Best name ever “Appy Couple” raises $1.2Mil
AppsBuilder raises Euro1.5 Mil for cross platform dev tool
Small biz DSP SiteScout up to $20Mil in revenue
BRANDS AND AGENCIES
SONY to fire 10,000
RESEARCH
Mobile video viewing now averages 7 mins a day
ABI Research: NFC payments to hit $100Bil by 2016


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Thursday, October 18, 2012

DIGITAL MARKETING NEWS FOR 10-18-2012

MAJOR COMPANIES
Analysts think FB is making headway in monetizing Mobile
Apple must publicly apologize to Samsung in the UK        
Rumor: Apple to acquire Color
Rumor: IBM to acquire Red Bend
FB opens up app install ads
START UPS
Selectable raises $2Mil
Check out Flit, the app that lets you shop 1000+online stores
BRANDS AND AGENCIES
Yowza: Newsweek eliminates Print
MasterCard rolls out new analytics offering
RESEARCH
Mobile Payments to explode by 2016

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Wednesday, October 17, 2012

DIGITAL MARKETING NEWS FOR 10-17-2012

MAJOR COMPANIES
Apple schedules announcement for 10-23, likely for iPad Mini
Apple buys Particle
Best Buy tablet on the way.
Google to launch $99 tablet for holz
Microsoft builds in IE internet access into Xbox – yet another browsing device
TV ads for Surface debut
START UPS
Babyzilla app debuts -= private soc net
Payments platform Braintree scores $35 Mil
AirPR a new PR pro marketplace for start ups
BRANDS AND AGENCIES
All about Showrooming, Amazon, and Best Buy
Nike drops Armstrong, Armstrong quits LiveStrong
RESEARCH
See how PC sales have plunged with arrival of tablets

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