COD: Soluto is out to END PC frustration

Soluto was the first winner of the Tech Crunch Disrupt competition, so you've probably heard of them. I just thought I'd further fan the fire of their fame with my little publicity hummingbird feather. ;-)

I also enjoy plugging Israeli companies because that tiny population is driving incredible innovation and represents a relatively HUGE portion of the great ideas out there in development and deployment. Soluto is, like many of the great Israeli startups, based in Tel Aviv. I am convinced that there is something in the water there that leads to great thinking and ideas. ;-)

Have you tried this miracle of science? The value proposition is pretty simple. It makes your PC work faster. Focusing first on boot time, Soluto provides a comprehensive analysis of all of the programs and applications that fire up during your boot.

Think you know what's in your boot? Oh HO! I bet you don't. It's pretty scary actually, what most people find when they run the solution.

I found out that my boot takes (or took) about 3.5 minutes, and that about 30 different programs and applications were loading during the boot, delaying the time between pressing the on button and actually being able to use the device.

Oh, sure sure, you've tried programs that gave you a list of all the things that were part of your boot before, but the challenge was always that it was nigh on impossible to know which things were essential, and which could be removed or delayed until the computer was idle.

Soluto makes mind bogglingly easy work of that, classifying everything into removable, potentially removable, and essential buckets. Soluto even offers a highly intuitive graphical interface that makes it easy to understand what falls where.

Amateurs such as meself can make decisions about all the removable items, based upon the extent to which we use them. If we are unsure, we can expand the listing to see what other people did when they found the same program in their boot.

The middle category is actionable for advanced users only -- people who understand the implications of the individual removal decisions.

The third bucket is a lot of Windows stuff, and other essentials from Intel, your PC manufacturer, and the like.

In my use of the product, I was able to eliminate about 1 minute 20 seconds from the boot time by simply pausing or delaying launch of removable programs. No changes in what my PC does, just in how fast it does it. Soluto added 6 seconds, so my net gain was -1:13. And as we all know boot second are far longer than actual seconds, or at least they feel that way.

Here's there intro video for your perusal:



Key to the trustworthiness of Soluto is what they call the PC Genome, a unique collection of crowd sourced wisdom about whether the changes made possible by the platform will really eliminate user frustration.

By participating in Soluto, you help build the Genome through Soluto's analysis of your experiences. Part of this is a cool patented technology that automatically detects your frustration points, and pinpoints what is causing your ire. How it does that I dunno, but I don't need to because it is automagic! Yes, yes, it's all non PII and anonymized.

This great NY Times piece demonstrates that I am not the only person that loves Soluto.

And you have to love the spirit and sense of humor of this team.



C'mon Michael A: let them keep the cup!