Coming Soon: A REAL Barbie Fashion Show

It isn't often that supermodels are 50. But that's exactly what's going to happen with Brbie's upcoming retrospective fashion show, developed in partnership with Bloomies and Stila Cosmetics.

From MediaPost:

The El Segundo, Calif.-based toy marketer is kicking off the party at Bloomingdale's New York flagship, with a month-long exhibit including store windows along Third Avenue and a display of 120 historic Barbies. There's also a Barbie boutique, with apparel, accessories and dolls.

That's timed to open with New York's Mercedes-Benz Fashion Week, with 50 designers--who will be revealed early next month--providing life-sized Barbie looks for the runway. An additional retail exhibit is scheduled for Collette, in Paris, which will include such items as trench coats, dresses and tees in Barbie patterns, plus a mobile phone, luxury jewelry, stationery, candles and cosmetics. And in Shanghai, the company will open its first-ever Barbie store, with six stories and a spa.

On March 9, the doll's actual birthday, there's a birthday bash for the Piscean princess. Organized by event-planner-to-the-stars Colin Cowie, the party will take place in a beachfront Malibu Dream House, decorated by interior designer Jonathan Adler, who also has a line of Barbie-branded home décor items.

Other partnerships include a "Barbie Loves Stila" cosmetic collection and a T3 Barbie Hair Dryer, available at Sephora, and an "all girl candy line" with Dylan's Candy Bar--which will include a pair of chocolate high heels, for those who have always admired Barbie's exceedingly pointy feet. And in July, there's a Barbie convention in Washington, D.C., which has already sold out.

Barbie is, of course, celebratin', especially since those Bratz bitches were killed off in court last Fall. That gives the boxom yet skinny diva a chance to reintroduce herself to the next generation of young girls.

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