Buy n Large Viral Site for My Man Wall-E

One of the centerpieces of the Wall-E Pixar/Disney movie is the constant and seemingly benign presence of a giant corporation that provides a range of services that allow people to just sit and drink food delivered in Slurpee style cups. It's part warehouse club, part Waste Management, and part Dear Leader from North Korea.

Well! It appears that the fine folks at Pixar decided to build a viral site for Wall-E by creating a corporate brochureware presence for BuynLarge.



Now, before you think that this is all just some one page splash screen or a site with Wall-E screen shots around, take a look and you'll see that there are well over a dozen well designed and written pages and nary a mention of the movie. In fact it is so subtle that for a brief moment I wondered whether BnL was a real company that paid for placement.

And talk about realism! Surf over to the News section and you'll find that the manufacturing jobs have been outsourced to India! Oh, and the corporation is petitioning for its own Enron Loophole.

And the claim of family values...does that sound familiar?



Was SCJ the inspiration? ;-)

There are cleva folks at Pixar. And as I live about 8 blocks from their World HQ in Emeryville CA, I am proud to call them my neighbor.

Thanks for reading, and don't forget to write.