JIM NICHOLS - HIS BLOG
Friday, March 23, 2012
3 brands that made the wrong friends
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A key objective of social media is to acquire citizen evangelists -- people who love your brand and make their adoration known. But what h...
Thursday, February 9, 2012
Digital marketing's 4 biggest disappointments
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Oh boy, does the digital buzz machine ache for a metaphorical magic pill -- some blockhead simple "cure" for many of the marke...
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